Thursday, January 7, 2010

On Monday, January 18th at 9/8 c The CW will launch it's newest series, Life Unexpected. I have to be honest I really could have cared less about this series. It's about a girl who was given up for adoption and who finds them 16 years later after floating from foster home to foster home. Basically it's like Loralie Gilmore gave up Rory and then Rory came back when she was 16, I already saw the real Gilmore Girls, so why should I watch this? And maybe that's the way you feel about it, and if so I've got you're answer....Because it's good.

A few weeks back I received the first 3 episodes of the series from the CW, and after putting it off I finally watched the pilot, and I was pleasantly surprised. It's actually a fun, well written, and wonderfully performed drama, that feels right at home on The CW, and I mean that as a good thing. It feels more like a Gilmore Girls than a Gossip Girl/90210/Melrose Place. It's a more well rounded show than any of those and I think it has real potential. I liked it so much the next night my wife and I saw down to watch the 2nd and 3rd episodes back to back. In fact the only downside to having the screener is I have to wait until February for a new episode.

Now comes news that The CW is offering the first 10 min of the series to Facebook Fans starting Monday January 11th, one week before the show premieres. If I were you I'd take the 10 min to check it out, then tune in on January 18th for the full pilot. You can read the full press release about the special preview below:




Through Partnership with Ustream, Critically Hailed Drama Gets Sneak Peek

Across All CW Facebook Pages to More Than 5.4million Registered CW Fans

Beginning January 11

January 7, 2010 (Burbank, CA) ─ In an innovative digital promotional push, The CW Network announced today it will present a special sneak peek of the first ten minutes of its critically acclaimed new series Life Unexpected for the network’s Facebook fans beginning Monday, January 11, 2010, a week prior to making its on-air debut Monday, January 18 (9:00-10:00 p.m. ET). To power this unique event, The CW partnered with Ustream, the leader in live video on the internet.

By utilizing the Ustream on Facebook video application, this special screening of Life Unexpected will be offered across all of The CW’s Facebook fan pages, including the main CW page and all CW series pages, totaling more than 5.4 million fans and marking the first time a screening has taken place across multiple Facebook pages. Fans who catch the Life Unexpected preview during the first 24 hours will be able to provide comments live as they watch the video. After the first 24-hour window, viewers will still be able to watch the sneak preview and read the commentary posted by those first day fans.

The CW’s online portal ( will embark on a heavy digital campaign promoting the Facebook screening and encouraging viewers to sign up as fans of the Life Unexpected Facebook page. The site will also host a wide variety of behind-the-scenes clips and cast interviews.

Life Unexpected is the story of 15-year-old Lux (Britt Robertson, “Swingtown”), who, after spending her life bouncing from one foster family to another, has decided it’s time to become an emancipated minor. Her journey through the legal maze leads Lux to her biological parents, Nate “Baze” Bazile (Kristoffer Polaha, “Mad Men”) and Cate Cassidy (Shiri Appleby, “E.R.”). When a judge unexpectedly grants temporary joint custody to Baze and Cate, they agree to make a belated attempt to give Lux the family she deserves. Life Unexpected is produced by CBS Television Studios and Warner Bros. Television in association with Mojo Films with executive producers Liz Tigelaar (“Brothers and Sisters,” “What About Brian”), Janet Leahy (“Boston Legal,” “Gilmore Girls”) and Gary Fleder (“October Road”).


Post a Comment